VR will face some problems breaking into the mainstream, but with organisations like the NBA embracing tech so wholeheartedly, they’ll have a much easier time.
NFL’s search for a tech company to broadcast Thursday night rights shows the power of live sport to the internet age.
Newly-launched World Baseball Softball Confederation Europe signs first partnership with Sportradar OTT
The newly formed World Baseball Softball Confederation Europe (WBSC Europe) has today announced the signing of Sportradar as its inaugural partner and service provider.
Mercedes Benz’s Super Bowl activation seeks to engage with fans’ second screen during the game.
Sunday night’s Super Bowl game doesn’t need any extra hype, but Tom Brady v Jay Ajayi is an irresistable storyline.
Just a few days ago, the NFL unveiled a new place dedicated to fans at the heart of New York City in partnership with Cirque du Soleil: the NFL Experience Times
If viewing figures are falling, and it’s not down to streaming, then why are media rights deals soaring higher than ever before?