Football

Man City solidify esports commitment with new partnership deal

Man City’s interest in expanding in both the Far East and in esports have taken a significant step forward.

The power of Instagram: Social media numbers behind Roma’s stunning night

Some numbers to underpin AS Roma’s stunning night on social media.

Roma’s comeback against Barcelona gave us a social media masterclass

AS Roma’s stunning comeback victory left us all in shock – their Twitter account captured it perfectly.

Chelsea are at the forefront of an exciting time for women’s football

Chelsea and Manchester City will fight it out for a place in the women’s FA Cup final next weekend – both sides are pioneering the latest wave of growth in women’s football.

Inter Milan launch “Inter Social Night” to bring in-stadium activities to fans around the world

Inter Media House aims to bring fans watching around the world together with the fans who are present inside the stadium through the power of social media.

French Football Federation launches exciting international Esports team

The FFF is launching an esports team: could it be the start of an international FIFA18 craze?

Leeds United badge: How to avoid falling foul of fan engagement

This is a guest post by Tom Dougherty, UX Director, Delete. In recent years, fan engagement has rapidly risen up the agenda for the business of modern sport. Providing the

Bayern Munich celebrate sixth Bundesliga title in a row with a nod to a modern classic

Bayern Munich’s social media celebrations show how the good times are back at the Allianz Arena.

Man City announce partnership with Tinder as they search for the perfect match

In the build-up to derby day, Man City announce partnership with Tinder in the least subtle way possible.

How the official World Cup Twitter account is counting down to the tournament

Club football will be the focus for the next few months, but the countdown to the World Cup is well and truly on.