Tag "social media"

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Digital Sport’s Weekly Wash-Up 23/09/16

Give Spurs’ social media man a medal! This was the week that the #PochettinoPose invaded social media feeds everywhere. The Tottenham manager appears to have constructed a signature stance for

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Dark Horses to join cricket’s end of season party at The Oval

Recently launched sports marketing agency, Dark Horses, has confirmed its appointment by Yorkshire Tea for its brand sponsorship of the Tea20 Charity Cricket Challenge at The Kia Oval this evening (Thursday 22nd September).

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Snapchat to launch Paralympic Live Story

Snapchat struck Olympic gold when over 50m people watched the Games on the platform, with broadcasters including NBC and the BBC using the app to reach a millennial audience. They

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Digital Sport’s Weekly Wash-Up 9/11/16

Copa90 and Bleacher Report to produce weekly Snapchat show Digital football network Copa90 have partnered with Bleacher Report to produce a weekly football show on Snapchat. James Grigg, director of global operations

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PODCAST #2: Threepipe’s Farhad Koodoruth on using digital to help sell tickets, the role of agencies and Twitter’s future

In this week’s show I explore in-depth how sports should be utilising data to help in areas such as ticket sales. Also we touch on the role of agencies in the future, given the trend for teams and leagues to do more and more in house. And finally his thoughts on my top 3 topics including VR, personalisation and the future of Twitter.

Delivering BBC Sport’s social media offer for the Rio Olympics

Rio 2016 was a truly digital Olympic Games, exceeding all the records set during London 2012. More than 68 million UK unique browsers visited the BBC Sport website to follow

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Digital Sport’s Weekly Wash-Up 26/8/16

Snapchat and Gatorade to deliver live scores to High School sport Snapchat is set to bring real-time geofilters to High School American football games in the U.S. The California-based platform recently tested real-time scores

UEFA Champions League’s Twitter account is a lesson to us all

It feels like every week there’s some sort of social media gaffe to grab our attention in the world of sport. Engaging with your audience in real time on social

Digital Sport’s Weekly Wash-Up 19/8/16

US Soccer trials first video replay technology Football fans, it’s finally here! Video referral technology has been trialled for the first time as football follows every other sport into the

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The number one piece of social media advice? Don’t do a Charlton.

You’ve probably wondered about social media best practices – what you should do to engage your audience or to make them more inclined to support your organisation or buy your