Tag: social media

Man City and Leverkusen show how capturing the mood pays off on social

Reactio to the Champions League defeat to Tottenham mirrored AS Roma’s joy at the same stage last year.

Ligue 1 announces plans to create a new kick-off time to boost visibility in Asia

The race for fans across Asia has led France’s Ligue 1 to announce a new kick-off time from the 2020/21 season.

Is The Masters’ unique social media approach a missed opportunity?

The Masters tees off today, but is their minimal social media strategy a missed opportunity?

Facebook to broadcast this year’s Masters in the Middle East

The win-win deal will see the Masters get reach, and Facebook get even more live sports content.

Ahead of Champions League tie Man United contrasts Barcelona’s social media approach

Ahead of the big game tonight, both teams have taken a different tack.

Will social media have a genuine role in Tottenham and Man City’s Champions League clash?

Tottenham’s new stadium could be a factor in their Champions League clash with Manchester City. We take a look at how both sides are building up to the big event.

‘Dark Social’ wins out over public social media platforms as the place to share content

Most shares are conducted in ‘dark’ private messaging apps, which marketers can’t track.

Goal and Twitter agree a deal to stream Champions League knockout games in Asia

Twitter and Goal will stream Champions League knockout games live on the social media platform in South East Asia after the two parties struck a deal.