Tag "Instagram"

Who is the seventh biggest football “club” on social media?

Football takes its fans for granted, but some of them are the most important voices in the game. It’s time we celebrated that.

The Philadelphia Phillies embark on an interesting approach to boosting players’ social media following.

Sport is now about prowess off the field almost as much as it is about winning on it, and the Phillies’ new move shows they get that.

Hot Topics: The Olympic Social, Fan-led Instagram and the Rise of Club Content

How digital content relates to fans was the main theme of this week as Instagram, the Winter Olympics and the Six Nations take centre stage.

AS Roma and Chelsea show the return of the Champions League is a good time for innovation

Roma pay tribute to Edin Dzeko ahead of Champions League tie and hype fans up for a big night.

How social media in sport is becoming more interactive

The latest trend in social media fan engagement appears to be fan takeovers on social media. Is interactive content the new way forward?

Inter Milan’s off the pitch revival continues with latest Instagram takeover

Inter Milan are on their way back to the top. The club has spent the last few years rebuilding since their last Serie A title back in 2010, when a

Come to Besiktas: How the Turkish club created an inclusive online message

How Besiktas’s fans enthusiasm for attempting to attract players to their club led to success in creating an online identity.

UFC Europe posts impressive 2017 engagement results on social media

UFC’s impressive social numbers in Europe show their dedicated fanbase around the world will surely only grow in 2018.

2017 Review: The Top 10 #DigiSport stories of the year

Our top ten stories of the year ranked by pageviews – the perfect way to see what’s made a storm in #Digisport this year.

Facebook and Twitter are so mainstream Man City & AS Roma look elsewhere for innovation

When sports organisations started being about more than just sport, it all started with commercial partners and sponsorship deals. That branched out into a race for more and more fans