Posts From Chris McMullan
Copa90’s new report shows why we all need to put more effort into engaging younger fans
Copa 90’s new report into the modern football fan is a comprehensive look at what a younger audience wants from their online content.
Daily Digest: Questions for Man United’s women’s team & are young fans ditching social?
Today’s Daily Digest looks at what Manchester United can learn from Arsenal and Manchester City, why young people may ditch social media and what we can all learn about content creation from a football team who didn’t win a game all season.
Sky Sports broadcasts FIFA18 eWorld Cup as esports makes inroads into the mainstream
IOC President talks up the chances of esports being added to the Olympic Games as Sky Sports broadcasts FIFA18 tournament.
How the FA covered the Cup Final in a new social media tone of voice
The FA Cup social media coverage shows the FA is gearing up to the World Cup in the best possible style.
Women in Football launch What If campaign with a bang
Women In Football’s latest campaign brings brands and industry heavyweights together to pledge to make a positive step to promote female voices in the game.
How Marseille, Atletico Madrid and the Europa League gear up for a final on Twitter
Marseille take on Atletico Madrid in the Europa League final this evening – here’s how the clubs and the official tournament account are gearing up.
Chelsea unite on social media to salute trophy laden season
Chelsea’s men’s, women’s and youth teams can all win trophies this season and the club’s united social media approach only helps to foster the bond between the sides.
Preview: Digital Sport sponsors Best Football Podcast at 2018 Football Blogging Awards
This year’s FBAs takes place tomorrow night, and Digital Sport is delighted to be on board as a category sponsor.
NFL spells out differences between broadcasting in the US and the UK
The subtle and not-so-subtle differences between the US and the UK are shown up by the NFL’s attempt to bring American football to British fans.
ESPN agree content sharing deal with Bundesliga champions Bayern Munich
ESPN will be able to show Bayern Munich-created content across their digital and social platforms as well as on their TV shows.
