Sport
The Australian Open is getting increasingly creative on social media
With the first Grand Slam of the season well and truly underway, the Australian Open has looked to get creative off the court onto our digital platforms with new social
Apple’s timing peculiar as it joins Super Bowl 50 as Host Committee sponsor
In a slight twist to the 2016 sports sponsorship landscape, Apple has only partly rekindled its sponsorship of the Super Bowl by signing on to become sponsor of the Super
Jordan Spieth signs a massive deal with Coca-Cola
Coca-Cola North America has appointed the best golfer in the world Jordan Spieth as ambassador in a long term deal aimed at increasing the brand’s presence on the PGA Tour
Snapchat launches official story dedicated to a Premier League game
In another development underlining Snapchat’s enormous potential in the world of sport, the platform unveiled it’s first ever story officially dedicated to the Premier League match between Newcastle United and
FC Bayern Munich and Yahoo Sports team up to create digital content
Germany’s biggest football club FC Bayern Munich and sports website Yahoo Sports have launched a global partnership to bring exclusive digital content to the online platform. The Bundesliga champions will syndicate
Kevin Durant announced as new Panini America global ambassador
In an attempt to restart the ‘basketball cards’ fad from the 80s and the 90s, Panini America, the global leader in sports collectible stickers and cards, has announced a long-term
EUROs 2016 unveil its final national sponsor
Abritel-HomeAway has been announced as the official accommodation provider for the EUROs 2016 which kick off on 10 June. The leader in holiday rental in France will help all fans
Digital Sport’s Weekly Wash-up 08/01/2016
Novak Djokovic shares selfies on social media for a good cause Just in time for the Australian Open which kicks off on 18 January, the bank company ANZ, a major
Olympique Lyonnais ready to unveil its new fully connected stadium
Olympique Lyonnais is all set to open its new fully-connected stadium on Saturday in time for its Ligue 1 game against Bastia and in time for the Euros that kick off
FC Barcelona players star in In-Flight Safety video
FC Barcelona’s primary sponsor, Qatar Airways has followed in the footsteps of other airlines by launching a very cool In-Flight Safety video with Blaugrana players taking centre stage. In the video featuring
