Novak Djokovic shares selfies on social media for a good cause

Just in time for the Australian Open which kicks off on 18 January, the bank company ANZ, a major sponsor of the tournament, has teamed up with its ambassador Novak Djokovic to give to charity.

This new campaign is promoting the “Head Band For Good” campaign to support World Vision Australia, an association which helps people in need.

The donation process is simple, for each photo posted on Facebook, Twitter and Instagram including a head band and using the hashtag #HeadBandForGood, ANZ will donate $2 to the charity.

To get the public involved, the world’s best tennis player plays the selfie game in a video where he takes a collection of selfies imitating some Tennis legends like John McEnroe or Björn Borg.

FIFA launch its own Twitter emojis

Ahead of the Ballon d’Or ceremony on Monday 11 January, FIFA has unveiled 7 new emojis created specially for the event.

There’s one emoji for the official event’s hashtag #BallondOr and six others for the three finalists in the male category (#Cristiano, #Messi and #Neymar) and for the three finalists in female category (#CarliLlyod, #AyaMiyama and #CeliaSasic). Each player names’s are followed by their national team jersey.

We’ve already seen emojis accompanying a hashtag for matches like the Champions League Final or in the Premier League, however, this is the first for an event outside the ground.

@FIFAcom #BallondOr #Messi

— Adam (@Mist3rAdam) January 4, 2016

 

Under Armour launches its connected ‘HealthBox’

As part of the International Consumer Electronics Show  2016 (CES) in Las Vegas, the sports apparel and accessories maker unveiled its ‘HealthBox’ – the world’s first connected fitness system created specifically to measure how you feel.

The kit, worth approximately US$400, includes a collection of  fitness accessories – a chest strap that monitors heart rate, a wristband and a circular scale – all connected to the Under Armour workouts app, Record. The Health Box will be available on January 22.

Recently becoming second on the sports brand rankings in the US, Under Armour aims to be a leader in the digital fitness market. The brand is also releasing its first smart shoe next month, the ‘SpeedForm Gemini 2’ which will store all workout data.

Exercise smarter, feel better, & live longer with #UAHealthBox. Explore now: https://t.co/CD3SwtSmxR pic.twitter.com/gZH7mbgJd0

— Under Armour (@UnderArmour) January 5, 2016

 

Los Angeles ready to welcome a NFL franchise

The San Diego Chargers, Oakland Raiders and St. Louis Rams all submitted applications on Monday to relocate to Los Angeles for the 2016 season.

All applications were reviewed by the league staff in New York this week and they will be presented for consideration at a meeting of league owners in Houston next week.

To be relocated, a franchise needs the affirmative vote of three-quarters of NFL teams, so 24 out of 32.

In a slight twist to the debate, the stadium hasn’t yet been chosen with two competing stadiums competing for the proposal which could mean that more than one team actually gets to base themselves in LA.

Here is @NFL‘s statement on the Los Angeles relocation applications: pic.twitter.com/04Q7VqrBt8

— Ian Rapoport (@RapSheet) January 5, 2016

 

Stan Wawrinka new TGV Lyria ambassador

Lyria, SNCF and CFF affiliates (French and Swiss railway companies), unveiled tennis player Stan Wawrinka as its new ambassador.

Currently ranked fourth in the world, Wawrinka experienced the best season of his career in 2015. General Director of Lyria Andras Bergmann said they were delighted to welcome the player on board.

“In the last season, Stan impressed me. His perseverance allows him to be one the greatest Tennis players nowadays. We will work together to promote our values.”

The company will launch marketing activations in France and in Switzerland, starting with an event in Geneva’s train station on the 5th of February. Four Tennis fans will be chosen to play against ‘Stan The Man’ on a special court including a collection of surprises.

#BreakingNews : @stanwawrinka nouvel ambassadeur de #TGVLyria ! https://t.co/lR5JwWsqBv pic.twitter.com/WzxMrpfQ3G

— TGV Lyria (@TGV_Lyria) January 5, 2016