Social Media

What the Premier League can learn from Ligue 1 ahead of big fixture annoucement

Ligue 1’s fixture announcement on Twitter was innovative and informative. What will the Premier League do for its big reveal?

How football clubs are supporting their stars off at the World Cup

A look at how the biggest club sides are dealing with no longer being top dog during the World Cup.

Man United and Bayern Munich announce friendly game with a Twitter spat

Man United and Bayern Munich social media beef could be more interesting than their friendly game in August.

The method in the Roma Twitter madness

AS Roma may not match the wackiness of their summer of madness last year, but there’s no doubt they’re getting even more daring on Twitter.

You’ll Never Watch Alone – How football fan behaviour is changing and what it means for brands

On the back of the Champions League final, YouTube shows why it’s such a popular resource for football fans.

FIFA World Cup social media accounts gear up for the main event

A look at how the FIFA World Cup social media accounts are gearing up to the big kick off next week.

Barcelona display World Cup fever as top clubs muscle in on the conversation

Barcelona switch focus to World Cup and show how club football never really goes away.

How Arsenal announced new signing Lichtsteiner on social media

Arsenal are a case study in planning when it comes to announcing big events on social media. With the arrival of Stephan Lichtsteiner, they’ve shown that again.

Doing things differently: Hashtag United enter the English footballing pyramid

Neil Smythe of Hashtag United talks to Digital Sport about the team’s entry into the English footballing pyramid.