Social Media

Twitter agrees deal to stream live MLS matches this season

Major League Soccer and Twitter agree a wide-ranging deal which shows the mutual benefits that come from social media live-streaming.

What the Premier League’s social media game can learn from the NBA and PGA Tour

The social media coverage that US sports and the PGA Tour provide is a lesson the Premier League should learn.

Inter Milan celebrate 110th birthday with an eye on the next century to come

Inter Milan’s 110th birthday celebrations come to a head with one eye on the future.

Marseille the latest club to fall foul of sport’s struggle with copyright on social media

This week, a rare thing happened in the digital sporting world: a football club’s Twitter account was suspended. Indeed, Olympique de Marseille’s Twitter account was closed for hours by the

Hot Topics: International Women’s Day and the rise of documentary in football

A discussion of this week’s Hot Topics, including International Women’s Day, VAR, and the rise of documentary content within football.

The Theatre of Streams: How YouTube became football’s digital home

Manchester United’s arrival on YouTube cements the platform’s position as the home of football on digital media.

Cardiff City and the power of social media to plan for next season

It might not be the most glamorous piece of content a club has to create on social media, but done properly it can be a very important one for next season.

Copa 90 and Bleacher Report show sport and culture mix best on social media

Sport and culture have always gone together, but social media is amplifying it in a whole new way.

Alvaro Arbeloa teams up with Mambo FC to put YouTube team through its paces

The rise of YouTube football teams has seen Spain become the latest country to adopt the craze as it spreads through Europe.

The Philadelphia Phillies embark on an interesting approach to boosting players’ social media following.

Sport is now about prowess off the field almost as much as it is about winning on it, and the Phillies’ new move shows they get that.