Social Media
At BT Sport, Football Italia knocks the internet into the back seat
BT Sport are celebrating 90s nostalgia hard – and their Twitter account proves it.
Liverpool use Facebook Live donation tool to raise money for LFC foundation
Liverpool to use Facebook Live donation tool to raise money for club’s charity, the LFC Foundation.
Why Instagram is the main social platform in sport
As all the other platforms experience difficulties, Instagram is growing ahead of the rest. Can it become the main social media platform for sport?
Asics launches “I Move Me” campaign with refreshingly realistic portrayal of sport
Sportswear brand Asics launch new campaign with a focus on portraying sport realistically.
UFC proves its popularity in the UK, and why it’ll only grow in strength
UFC London creates the hype, and the Liverpool event will only continue the trend.
Bayern Munich prove an old adage: That cats rule the internet
Bayern Munich’s all-time record for most-liked post on Instagram is thanks to spotting a moment and running with it… and a cat.
Who is the seventh biggest football “club” on social media?
Football takes its fans for granted, but some of them are the most important voices in the game. It’s time we celebrated that.
The digital race at this year’s NCAA March Madness lives up to the name
A recap of the digital goings-on at this year’s NCAA March Madness competition
Barcelona use win over Chelsea to show the power of their Twitter account
FC Barcelona’s win over Chelsea shows how well football clubs can offer brands exposure on social media during games.
Sport is embracing on-demand content, but how far can that go?
As sports organisations and publishers create more and more on-demand content, just how far can sport move away from live action?