Opinion

ESPN unveils its Virtual 3 Technology

The NBA fixture between the Cleveland Cavaliers and San Antonio Spurs last Saturday marked a new era in sports broadcasting with the introduction of the Virtual 3. Rolled out by ESPN,

The first ever Drone Racing League is launched

In what is truly a sign of things to come in the digital sport world, the world’s first ever Drone Racing League (DRL) has been launched in New York City

La Liga launches official Twitter handle in English

Spanish League La Liga has officially launched a new Twitter account to cover all the latest news and action from Liga BBVA (first division) and Liga Adelante (second division) in

Digital Sport’s Weekly Wash-up 29/01/2016

Pokémon to turn 20 at Super Bowl 50 In order to celebrate its 20th birthday, Pokémon will broadcast a TV commercial during the Super Bowl which will be held on February 7.

Inter Milan Reaches Agreement with Le Sports

Italian football giant Inter Milan has officially entered the Asian market by signing a deal with Chinese-based streaming company Le Sports who will now broadcast official content across its platforms.

FC Bayern top Chinese social media table… again

Today the Shanghai based digital agency, Mailman Group, released their 5th annual Red Card report. Analysing the top European football team’s digital success in China. Their aim is to provide an independent

Uber to transport fans for the Super Bowl 50

Uber will be the exclusive ride-hail service of Super Bowl 50 after signing on to join the Super Bowl committee alongside fellow Californian-based tech company Apple. Under the deal, Uber drivers

An Ultra 4K HD Center-Hung Video Board in new Sacramento Kings’ arena

4K has officially arrived and it seems to be here to stay after NBA franchise the Sacramento Kings in conjunction with Panasonic kitted out the team’s new arena, the Golden

Q&A with FC Bayern Munich’s Media Manager, Cristian Nyari

Rick Liebling recently had the opportunity to connect with Cristian Nyari, Bayern’s Media Manager, who shared some of the insights and strategies Bayern uses in their social programs.

Snapchat’s official Live Story to show paid-for ads

Snapchat will potentially change the way advertising agencies look at traditional advertising platforms after selling-advertisements for its official Super Bowl Live Story centred on the main game to take place in San