US Open ups ante with tech to increase fan experience

From what we’ve seen from the major tennis tournaments over the past few years, it seems as if they’re all in a race against each other to see who can

The MilestonePod – A shoelace worn wearable!

As ‘wearables’ become the new black, it seems as if companies are putting all their R&D budgets into developing the next smallest thing. And with the ability of smartphones to

NBCSport.com releases digital platform re-design

Many platforms implement slowly changing features to come into line with sports services offering a more integrated platform however NBCSport have meant business with their entire site redesign

A tale of how we followed football’s #DeadlineDay madness

With #DeadlineDay ever increasing in popularity, broadcasters continue to seek ways in which they can interact with their market and increase their brand awareness on the back of it.

Updated App helps you to do it like the Pros

Throw out the handy cam and put aside the tripod, there’s a new release of an app here that’s set to help budding sports stars improve their technique on their way to becoming the next big thing

Football FanCast – a new way of curating fans’ matchday experience

Some people are on the pitch…they think it’s all over….it is now! When Kenneth Wolstenholme uttered this immortal line, a whole nation was rapt, hanging off every word. Watch a

Apply for the Ultimate Sports Apprenticeship!

GMR Marketing is offering one aspiring sports and entertainment professional the opportunity to get behind-the-scenes access to the world’s best sports and entertainment events over the next 12 months, culminating with the Olympic Games in Rio de Janeiro.

Shnarped – ‘Sports Instagram’ on its way

Sports fans are set to steal a piece of prime technological real estate with the advent of Shnarped, a social media platform for sports fans and followers to capture and share

How the Meerkat linkup with GoPro is going to lead to some extreme livestreaming

Meerkat announced at Vidcon last month their new capability to pair with a GoPro for mobile live streaming. This move could make a big change to their position in the fight with the Twitter owned live streaming app Periscope.

All you need is a Ball – bringing Freestyle Football to the World

From a brand’s perspective as well as from an individual one, football is one of the few sports that is universally recognised and followed with a truly global reach. Digitally, that means an endless source of support as well as limitless entrepreneurial opportunity