Digital Sport Exclusive

How the FA ensure a likeable England team is presented in its best light

Wembley is not totally empty on a World Cup matchday – it’s here that the FA’s digital team are presenting England in its best light.

Aston Villa’s AVFC Gaming is a fresh take on FIFA18 amongst football clubs

AVFC Gaming is a fan focussed platform, which is a new take on esports to most football clubs.

Facebook win media rights Premier League football in Southeast Asia

Facebook and Amazon are gobbling up rights to the biggest sporting events – soon we’ll see just how good their broadcasts are.

For casual observers and ardent fans alike: Previewing the Tour de France on Twitter

How the official Twitter account of the Tour de France has to keep ardent fans and casual observers alike happy for the next three weeks.

Facebook Watch signs up for boxing as Golden Boy Promotions looks for reach

Another day, another coup for Facebook – certainly when it comes to live-streaming sport. The social media platform has penned a deal with Oscar de la Hoya’s Golden Boy Promotions

Wimbledon: The Emporer’s new clothes show the power of branding

Roger Federer signs with Uniqlo – and the announcement shows the power of branding is still alive and well.

Another coup for Facebook as it buys up rights to Champions League games in Brazil

The speculation and innuendo around live-streaming giants knocking traditional broadcasters off their perch when it comes to snapping up rights to the world’s biggest sporting events is unending. It is

YouTube Premium might be a hit – if only because people will pay to save time

For years it has felt that YouTube and advertising were intertwined. Ads are the main source of revenue for YouTube’s abundant creators and rarely will you watch a clip without

WordPress for Sport: A Word from the Wise

There are multiple reasons for sports websites to build their own bespoke CMS. But there are also some compelling reasons to use WordPress, too, as Jonathan McConnell from Sotic explains.

NFL rumours hint that Amazon want to be more than a Premier League broadcaster

Amazon is extending its reach in sport, but recent mumblings around the NFL might show that the plan is to be more than just a broadcaster.