Digital Sport Exclusive

The role of live-streaming in the soap opera sporting culture

If viewing figures are falling, and it’s not down to streaming, then why are media rights deals soaring higher than ever before?

World Cup 2018: How the group stage draw played out on social media

A look at how FIFA made the World Cup group stage draw a success on social media.

Why are Europe’s leading football clubs adopting such woeful app strategies?

Football clubs are missing a trick with how they view their own apps, says Simon Ryley.

How the GAA has ramped up its digital content to engage fans worldwide

A global shift in consumer viewing habits and preferences led the Gaelic Athletic Association, Ireland’s largest sports organisation, to rethink its online content offering to fans amid their recent broadcast rights negotiations.