Digital Sport Exclusive

Welcome to 2019: Digital Sport’s Trends for the Year

2019 will see innovation and change – but what are the biggest areas ripe for disruption?

The return of Tiger Woods v Phil Mickelson shows golf will thrive on innovation

The build up to The Match was a somewhat nauseating spectacle as Tiger Woods and Phil Mickelson – two men hardly in need of any extra cash – posed for

Sampdoria’s response to Arsenal man’s form shows European clubs are courting English fans

Lucas Torreira has been a revelation for Arsenal and Sampdoria are making it easy for Gunners fans to thank them!

Discovery’s GolfTV adds Ladies European Tour to their content platform

Ladies European Tour will be shown on the platform with the PGA Tour and other exclusive content, putting the tour in front of a huge audience of golf fanatics.

Zwift’s esports series heralds an exciting 2019 for cycling fans

Zwift gamifies cycling, but bringing it into the esports world could be the best thing that ever happened to the sport.

Mourinho Sacking: Paul Pogba social media storm shows football still has lots to learn

Paul Pogba’s social media faux pas shows how football still has plenty to learn when it comes to dealing with the social media use of its players.

Gfinity enlists Barry Davies to lend an iconic voice to FIFA 19 in social media video

The Gfinity Elite Series Final took place on Friday, with Barry Davies featuring to provide a snippet of nostalgic commentary.

British Cycling partners with Zwift to launch first British eRacing Championship

British Cycling partners with Zwift to launch the inaugural eRacing British Championship next year.

Influencer marketing is the answer for authentic and memorable campaigns

This is a guest post by Tunde Salau, Co-founder, AI-driven Influencer Marketing platform Vensy. “Authenticity is crucial to continued loyalty from fickle audiences,” says Ashley Deibert of Forbes Magazine. She

Pinsent Masons’ Annual Sport Forum: Some talking points for digital disruption

At Pinsent Masons Annual Sports Forum, innovation and progress was on the agenda.