Posts From Chris McMullan
Andy Murray and Marcelo Bielsa show honesty is the best policy on social media
Andy Murray and Marcelo Bielsa showed the sports world that honesty means more than saying the “right things” in the social media age.
DAZN drives global growth with social video through Grabyo partnership
The partnership between DAZN and Grabyo is driving social media growth.
How the Corporate 5s Cup helps the sports industry diversify the contacts book
Networking is an often-overlooked tool to help grow businesses within sport, but ensuring you’re not just meeting the same people every time is a challenge.
The hottest topics (and quite a few learnings) from Black Book Motorsport’s Digital Summit
Learnings and trends from the Black Book Motorsport conference in Birmingham this January.
Man United to launch three ‘Experience Centres’ in China by the end of 2020
Manchester United extend their reach in Asia by building three club-themed locations in China.
The PGA Tour partners with Twitter to bring 140 hours of free live golf to the platform
Golf’s revival as a social media friendly sport takes another step forward.
Eleven Sports scraps annual pass offer amid speculation around its UK future
Eleven Sports scraps its annual pass offer as speculation rises that it might pull its UK service.
How can sport leverage voice technology in 2019?
As voice technology begins to take off, we take a look at the lay of the land and ask what’s next for voice tech in sport.
Australian Open adds Fortnite tournament to the final weekend of 2019’s first Grand Slam
As the Australian Open gears up to bring 2019 its first major sporting event, a Fortnite tournament is added to the proceedings.
Manchester United rediscover that on-pitch success fuels off-the-field growth
Off the pitch, United have been in a healthy position even when they’ve been struggling on it. They’re now finding out that positivity around performances can help drive growth, too.
