Posts From Chris McMullan
NFL launches Amazon Alexa skill to teach new fans the rules of the game
With voice tech taking off, NFL is providing a unique service to its fans.
Serena Williams and Bumble partner to launch a new campaign for NFL Super Bowl
Serena Williams joins up with Bumble to encourage women to make the first move.
NBC Sports launches betting radio show as a culture emerges around betting in US
NBC Sports launches show dedicated to sports betting as a US gambling culture emerges to go alongside the budding industry.
Future Trends: Why sponorship of Original Content will boom in 2019
2018 saw sponsorship become a new way of monetising content online. 2019 might see the refinement of that take place.
Welcome to 2019: Digital Sport’s Trends for the Year
2019 will see innovation and change – but what are the biggest areas ripe for disruption?
The return of Tiger Woods v Phil Mickelson shows golf will thrive on innovation
The build up to The Match was a somewhat nauseating spectacle as Tiger Woods and Phil Mickelson – two men hardly in need of any extra cash – posed for
Sampdoria’s response to Arsenal man’s form shows European clubs are courting English fans
Lucas Torreira has been a revelation for Arsenal and Sampdoria are making it easy for Gunners fans to thank them!
Discovery’s GolfTV adds Ladies European Tour to their content platform
Ladies European Tour will be shown on the platform with the PGA Tour and other exclusive content, putting the tour in front of a huge audience of golf fanatics.
DSLondon – New technology, investment and incubation
Digital Sport London is back in January with an event on new technology in sport – in partnership with the Sports Technology Awards Group!
Zwift’s esports series heralds an exciting 2019 for cycling fans
Zwift gamifies cycling, but bringing it into the esports world could be the best thing that ever happened to the sport.
