Posts From Daniel McLaren

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Virtual Worlds in Australian Sport

No longer a pipe dream of years gone by, AR and VR is at our fingertips, and sport is an industry that is seeing some of the biggest uptake. Brisbane Heat’s Pete Lock gives us an Australian perspective.

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Our Top Insights Into Football Video on YouTube & Facebook

My top takeaways from social video insight experts, Tubular Labs, at ‘Future of Football Video’ industry event in London.

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Interview: Ball Street’s CEO & Co-Founder Matt Wilson

Podcast where host Dan McLaren interviews some of the best in the #digisport business. This week it is Matt Wilson, co-founder of sports video network Ball Street.

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Interview: Aston Villa’s George Harborne on commercial partnerships, mobile apps & the importance of social media in partnership acquisition

Continuing our buildup to #FECBrighton, Colm O Mealoid of Sportego sat down with George Harborne, Senior Partner Acquisition Manager at Aston Villa, to get his thoughts on commercial partnerships, mobile apps, the importance of social media in partnership acquisition and much more.

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Fan engagement with Mario Leo (Interview part 2)

Continuing our build up to #FECBrighton on 5 July (www.feckk.ie) we now bring you Part II of our interview with Mario Leo, General Manager of RESULT Sport. Early bird tickets to #FECBrighton at a 25% discount are available until 16 June.

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Interview with Mario Leo, RESULT Sports (pt.1)

As part of our buildup to #FECBrighton, the sports fan engagement conference run by Sportego.ie and Digitalsport.co taking place on 5 July, we talk social with Mario Leo, General Manager at RESULT Sports. Mario has worked with the likes of Juventus, Barcelona and Manchester City. Read Part I of our interview below with Part II to follow soon!

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Interview: Rina Rasolofoniaina, Digital Content Manager at FIBA

Podcast interview with Rina Rasolofoniaina, the Digital Content Manager for the international basketball federation, FIBA.

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On July 5th, two forces combine as Digital Sport & Sportego bring you #FECBrighton

After the success of our solo events at Villa Park and Hotel Football in Manchester. We’ve now teamed up with Sportego, the organisers of the successful FECKK conference in Ireland, for #FECBrighton on 5th July. Read on for more details…

Chelsea on point as they bring innovative Instagram Story to fans’ title celebrations

Friday night saw the inevitable happen as Chelsea sealed their second Premier League title in three years. Antonio Conte’s side recovered from a tenth place finish last season to quite

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The inside track on SXSW 2017 with Richard Ayers & Richard Clarke [podcast]

With South By South West (SXSW) having taken place at the start of the month, I thought I’d bring in two people who are regular visitors to the event in Austin, Texas and who both spoke at this year.