Posts From Daniel McLaren

Daniel McLaren
Daniel McLaren 652 posts

Dan McLaren launched Digital Sport (formerly UK Sports Network) back in January 2010 and has worked in the digisport industry with adidas, We Are Social, Copa90 and Pulse amongst others. He's now a freelance social media guy living in the East Midlands and an early stage podcaster with #DigiSportChat on Audioboom

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Interview: Alex Trickett, Global Sports Chair & Head of UK Sport at Twitter

Dan McLaren sat down with Twitter’s Alex Trickett to discuss his rise from aspiring journalist to Head of UK Sport via social media lead at BBC Sport. #Podcast

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eSports – a threat or an opportunity for traditional sports

A ‘bonus’ podcast where I, Dan McLaren, got to sit down with 3 people who really know the eSports industry. And we recorded it on the amazing studio boat owned by The Who’s Pete Townshend.

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PODCAST: BBC Sport’s Head of Digital & Radio, Ben Gallop, on 18 years at BBC, Rio 2016 + more

1-2-1 interview with BBC Sport’s Ben Gallop where Dan talked to him about Rio 2016, his 18 years at the broadcaster, opportunities for ‘minority’ sports with digital and what’s next for the BBC.

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PODCAST: Squawka’s Sanjit Atwal on the high’s and low’s of his entrepreneurial journey and what’s next for Squawka

Sanjit co-founded Squawka in 2011, with it being released to the public in time for the European Championships in 2012. Since then the business has won multiple awards and become one of the leading football publishers in the UK.

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Podcast #6: Jon Burkhart talks newsjacking, tapping into sports fan’s passion and BALLSY content

Jon Burkhart is a speaker, author, content creator and all round bundle of energy that you may have seen at SXSW (6 years in a row), SEAT Las Vegas/London or

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PODCAST #3: James Campbell on working at Williams & Mercedes, starting his own agency and an exciting future for F1

James Campbell is former Digital Manager at Formula 1 heavyweights Williams and Mercedes. He joined the German giants operation just as Toto Wolff, Lewis Hamilton and Niko Rosberg got together to start dominating the sport.

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PODCAST #2: Threepipe’s Farhad Koodoruth on using digital to help sell tickets, the role of agencies and Twitter’s future

In this week’s show I explore in-depth how sports should be utilising data to help in areas such as ticket sales. Also we touch on the role of agencies in the future, given the trend for teams and leagues to do more and more in house. And finally his thoughts on my top 3 topics including VR, personalisation and the future of Twitter.

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Podcast: Matt Cutler from #SBWeekly on the growing influence of podcasting in sport & getting started

In this first episode, I caught up with the creator of the fantastic Sports Biz Weekly (#SBWeekly) podcast, Matt Cutler to talk about the growing influence of podcasting in sport and get his tips on starting my own

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NEW: Intro to the #DSChat Podcast

This week sees the launch of a new podcast that appear on Audioboom and here on Digital Sport. The intro explains a bit about why I’m doing it and what you can expect.

The EE Wembley Cup with Spencer FC to return

One of the best collaborations between a brand and a football YouTuber is back for a second season. Spencer Owen – better known as Spencer FC – has over 1.5m