Tag "twitter"

The Future of Athletes on Digital? – James Haskell iPhone App

England International and former Stade Francais player James Haskell is someone who has taken to the new opportunities that social media and the world of apps has to offer enthusiastically. Here we look at his iPhone app and ask if it’s the future for athletes in digital.

Dreaming of a job in Social Media?

Often spoken about is the power of how social media, and especially LinkedIn, can help anyone out there looking for a role and develop their careers. The thought nowadays, which is a bit counter-intuitive, is that people need to become more like brands (and brands more like people).

Is a Financial ‘Twitter Incentive’ for Athletes the Way Forward?

A news article that come out from the US this last week is one that caught my attention straight away. We know the UFC have been the most progressive of all sports, and probably most businesses, in its advocacy and use of social media.

19 not out… Social Media, Sport and the Music Charts

The dawn of the social media age and the advent of the download era of music has given rise in recent years to an influx of spontaneous re-issues and re-releases that have resulted in the music charts taking on something of a retro feel.

Wayne Rooney & Twitter: A PR Masterstroke?

Rooney is the latest EPL player to join twitter. Is this a masterstroke in helping heal his image with the clubs fans after the contract debacle and his almost year long loss of form?

EPL Social Media League

Football Marketing have released their first Social Media league which combines a teams Facebook and Twitter followings. It has been a busy data gathering time for them as they have also released a MLS version and a Worldwide football club version.

How Social Media is Changing the Future of Sports Marketing

Should athletes be looking after their presence more? Are they do more damage to their futures by taking freedom of speech and forgetting common sense? The future of sports marketing is changing.

RFU & the Social Media Scrum

At Social Media Week week back in February we held the massively popular Social Media & Sport stream with huge amounts of held from Sophie Brendel at the BBC. One of the speakers was Tom Hines from the RFU who gave an insight into how they approach social media. Here is his take on it through his slides…

Social Media & Sport Presentation

Below are the slides I used to give when I spoke, along with Daren Forsyth, at a UK Sport conference with some of the National Governing Bodies present, all eager

How will social media and sports TV work? Here’s a few ideas…

This goldmine of fan created content is waiting to be tapped into and there is massive potential for how broadcasters can be creative in delivering the very latest “buzz” across social media. Here are a few ideas: