Opinion
A new direction for Roma transfer videos is social media reach used for good
AS Roma use their social media reach help find missing children around the world.
Why England v USA is the perfect platform for growing women’s football
The Women’s World Cup is a catalyst for interest in women’s football and the England v USA semi final is the perfect platform for growth.
What media coverage of the World Cup tells us about growing women’s football
With DSLondon’s Growing Women’s Football event on the horizon, we ask what strategies should be put in place to grow the game.
Man City study shows media coverage key to growing women’s football
New study shows that media coverage more than grassroots intiatives will have greatest effect on long-term growth of the women’s game.
Cricket World Cup final could be on free to air as power of digital proves compelling
Talks between the ICC and Sky Sports to make the final free to air are reportedly ongoing.
The World Cup must act as a catalyst for women’s football to turn casual fans into passionate ones
The next step for women’s football is to turn casual interest in the World Cup into fans of the Women’s Super League.
Premier League fixture announcement is a wake up call for brands and publishers
The Premier League fixtures have been announced, now’s the time for brands and publishers to start working together.
Digital Sport London: The importance of choosing the right path to grow women’s football
Digital Sport London’s aims for Growing Women’s Football – our July event.
Backlash felt by Three UK shows ambush marketing is risky at Women’s World Cup
Ambush marketing always takes place at major sporting events – but will brands think twice this time if they’re not already stumping up cash to support the women’s game?
Is BT Sport’s approach to the Champions League final really the future of sports broadcasting?
BT will make the Champions League final available in almost every conceivable platform – except traditional linear TV for the most part.
