Golf
Is The Masters’ unique social media approach a missed opportunity?
The Masters tees off today, but is their minimal social media strategy a missed opportunity?
Ahead of The Players’ Championship, analysis shows how the wind helps Sawgrass bare its teeth
We know that the wind plays a vital role on the 17th tee at Sawgrass. Engineering consultancy WSP show how just how difficult it is.
NBC Sports and Sky Sports to simulcast content at next week’s Players’ Championship
Ahead of this year’s Players Championship at the iconic Sawgrass course in Florida, Sky Sports and NBC will simulcast and promote each other’s content.
Rory McIlroy partners with NBC Sports to launch new OTT service Golfpass
Rory McIlroy has partnered with NBC Sports to launch a new OTT product for golf fans – and will also co-host a new podcast.
The PGA Tour partners with Twitter to bring 140 hours of free live golf to the platform
Golf’s revival as a social media friendly sport takes another step forward.
The return of Tiger Woods v Phil Mickelson shows golf will thrive on innovation
The build up to The Match was a somewhat nauseating spectacle as Tiger Woods and Phil Mickelson – two men hardly in need of any extra cash – posed for
LPGA Pro Becky Brewerton thinks her own sport needs to catch up with its tech development
The Yahoo Sports Technology Awards interviewed Ladies European Tour Golf Professional Becky Brewerton to discuss the Awards, where sports technology may be guiding the future of sport, as well as
IMG Arena to provide betting data on PGA Tour events
The PGA Tour and IMG Arena enter a deal to collect scoring data to send to media and betting companies.
Discovery and the PGA Tour to launch GolfTV
GolfTV is coming in January to be sport’s first global platform.
Eagles, Birdies… and Blue Whales: CT’s Ryder Cup in Numbers
At this year’s Ryder Cup, some of the technological stats are just as impressive as Europe’s landslide win.
