Digital Sport Exclusive

Is BT Sport’s approach to the Champions League final really the future of sports broadcasting?

BT will make the Champions League final available in almost every conceivable platform – except traditional linear TV for the most part.

Liverpool join TikTok as social media platforms understand the need to attract sports teams

Liverpool’s creation of a TikTok account is a partnership between the two organisations. And it shows social media platforms understand how important sport is to them

FIFA to organise a Hackathon with the aim of leveraging voice technology

FIFA are hoping to use the power of the crowd to leverage trends in voice technology for the good of football.

Champions League Final: A golden opportunity for publishers to get up off the mat

This weekend’s Champions League final will end one of the most thrilling editions of the competition, and it provides a lesson to sports publishers everywhere.

Sky Sports to stream Netball World Cup on YouTube

The Netball World Cup will not be behind a paywall despite rights owned by Sky Sports.

Borussia Dortmund to release behind the scenes documentary on Amazon Prime

German giants Dortmund are the latest team to bring out a documentary for an online, on-demand streaming platform.

BT Sport confirm Champions League and Europa League finals will be available for free

BT Sport have confirmed that this year’s Champions League and Europa League finals will be made available to all on TV, mobile and YouTube.

Arsenal Women announce Mastercard as club’s first ‘Major Official Partner’

In another high profile investment into women’s football, Arsenal Women have signed a landmark deal with Mastercard.

FA Cup set to be broadcast exclusively on free-to-air as ITV look to pick up rights

The FA Cup may not find itself behind a paywall at all from the season after next as ITV and BBC look to divide up the rights.

Salford City: The most interesting football proposition for brands this summer?

Salford City’s promotion to the Football League makes them one of the most interesting propositions outside of the top tier for brands looking to gain reach in the sport.