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Team GB renew out of home partnership in bid to capitalise on Rio 2016 buzz
Following Team GB’s record-breaking showing at Rio 2016, the British Olympic Association (BOA) has extended its contract with official ‘Out of Home partner’, Ocean, in a deal which will run
The NFL wants to fine teams for posting their own videos on social media
From Wednesday, NFL teams can no longer record video from inside the stadium during a game and post it on social media. From kick-off to an hour after the game, they are prohibited from posting their own
West Ham’s social media accounts at it again when another social media faux pas
They did it again. There was backlash of utterly inevitable proportions this week when West Ham’s Twitter account got involved with National Poetry Day. There was a predictable reaction from
Sports publishers are the leading lights on social media – and now the stats prove it
If you thought that sport was just a distraction for most people, an unimportant flight of fancy for the free time between work and more important social adventures, then you’ve
Maria Sharapova and the spectrum of social media sponsorship fails
Activating your sponsorship of a sports team or athlete on social media is basically a case of crossing a live minefield. You have to be funny or engaging, you have
Apple’s water-resistent watch might be a game-changer for swimming
The emergence of waterproof phones has accelerated massively over the past few years. Initially a little bit of a novelty, they’re now just another thing you expect from your phone.
Digital Sport’s Weekly Wash-Up 07/10/16
Unilad to stream MMA action After streaming the Homeless World Cup earlier in the year, Unilad has signed a test deal with the British Association of Mixed Martial Arts to
Simon Hughes previews Bangladesh ODI series with Betway
Betway have released a brand new video featuring ex cricketer Simon ‘The Analyst’ Hughes. In the video, he openly discusses the upcoming One Day International Series between England and Bangladesh
West Ham’s social media experiment backfires, and it should be a lesson to everyone else
How do you while away the hours on Twitter when you run the social media accounts for Premier League football clubs? You get involved with the gimmicks of the day,
Biggest clubs in the world on board for Dugout
A selection of leading clubs from Europe and the rest of the world, as well as top footballers, will all be involved in a new digital football platform called Dugout. The
