Tag "Marketing"
US Open ups ante with tech to increase fan experience
From what we’ve seen from the major tennis tournaments over the past few years, it seems as if they’re all in a race against each other to see who can
Connecting Your Audience to the Sport
The possibility of connecting with each and every fan and deliver tailor made content directly to them has never been more real thanks to the continually and rapidly developing digital landscape.
Man City expand its digital portfolio with specially redesigned app for iPad users
Barclays Premier League Champions, Manchester City today announced the launch of their new official iPad App. Designed for City fans, the City App iPad Edition is the latest addition to the Club’s ever expanding digital portfolio.
Audio: Sports Geek talks to Jack Elkins about Business Innovation at Orlando Magic
Jack Elkins was a lifesaver for me at SEAT in Miami covering for me on Saturday as my voice recovered, we didn’t talk much so we caught up to discuss his role as Business Innovation Manager at the Orlando Magic. One of the most tweeted about CRM sessions at SEAT was with Katie Morgan Katie Morgan and Lou Antonucci from Scribe discussing how the Texas Rangers integrate multiple data sources for their CRM solution.