Posts From Toby Marriott
SportHackTag Day Two by numbers
The first ever SportHackTag event has come to an end after an information-filled morning and an afternoon full of networking and attendees getting to know each other further. Resuming at
Digital Sport’s Weekly Wash-Up 19/05/2016
BBC Sport goes 360° at Wembley What’s it like to experience a big game at Wembley Stadium? BBC Sport have provided an insight into the famous ground by releasing an exclusive 360° video
Virtual Reality work-outs have arrived, and they’re awesome
French Virtual Reality company Holodia have created a an immersive fitness experience, which is just as awesome as it sounds. The “Holofit” is the only product of its kind, and the
Samsung presents the ‘Blind Cap’ for Paralympic swimmers
Samsung have teamed up with Cheil Spain to create the first swim cap that automatically alerts blind swimmers to turn around or arrive at the finish line via Bluetooth technology. Paralympic swimming has existed for 56
England fans inspired to #Believe as Mars launch their latest campaign
Mars has launched the new #Believe campaign involving the England football team aimed at tapping into the excitement and anticipation ahead of Euro 2016. The brand has been official supporter
It’s ‘Game On’ or ‘Game Over’ in NB football’s latest digital campaign
New Balance Football has released two new pairs of boots, using a number of its ambassadors to promote the new products via social media. Premier League footballers Alvaro Negredo, Jesus
English cricket is bouncing back via social media
For cricket fans, yesterday’s Telegraph Sport headline “Cricket in crisis” was alarming to say the least. There are growing concerns over the future of domestic cricket in the UK, with a
Digital Sport’s Weekly Wash-up 6/05/2016
Juventus broadcast training session with live 360° video Juventus continue to lead the way in digital engagement. They went crazy on social media after claiming their fifth Serie A title in a row
Introducing BeatBot, PUMA’s “raceable” robot
Usain Bolt has finally met his match…and it arrives in the form of a robot. Puma has launched BeatBot, a device designed by a group of MIT engineering graduates to push
Europcar takes Arsenal fans behind the scenes
As part of the ongoing digital activation with Arsenal FC, Arsenal fans were treated to a behind the scenes Q&A session with three prominent gunners. Posted to the Europcar Sport Twitter account, Petr
