Posts From Chris McMullan

Chris McMullan
Chris McMullan 195 posts

Chris is a sports journalist and a regular contributor to Digital Sport - follow him on Twitter @CJMcMullan91

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Man United star Anthony Martial reacts badly to slight – but what did we expect?

A young sports star just making his way in the world of the elite is always confronted with a new and different vista. It’s no longer simply enough to be

How non-sponsors are muscling in on tournament exposure

Major sporting events have the power to become all-encompassing. When a World Cup or European Championships comes along, there’s always the potential for an entire country’s workforce to down tools

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Apple’s F1 bid would bring live streaming of sports right into the mainstream

Are Apple about to buy Formula One? That’s the link that one of the sport’s most respected journalistic voices, Joe Saward, is making. It would be unlike Apple to buy

San Francisco Giants show just how important embracing technology is

One of the challenges that the modern world presents for sports teams is the evolution of technology. Technological advances have led to greater choice in everyday life as well as

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Barcelona the most valuable team on social media – but are we measuring the right thing?

How do you measure value on social media? And how do you measure success? The definition changes depending on who you are. If you’re a sports team, engaging with your

Adidas boast unrivalled social media engagement this summer – but is it a success?

It’s been a huge summer of sport so far, and there’s plenty more where that came from. With Euro 2016, Wimbledon, the Copa America and just the usual, generalised hype

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Meet Fieldoo – the social network for footballers and clubs

Do you ever wonder just how muddy the waters of the world of football transfers are? Every summer and every January, thousands of players move between football clubs all over

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How social media enhanced Wimbledon 2016

Even if you’re not into sport, the chances are you’ve been spending your summer keeping up to date with major sporting events like Wimbledon or Euro 2016. You had no

BT and EE team up to offer customers 6 months of sport free of charge

If you’re a customer of mobile phone service provider EE, you’ll soon be able to take advantage of six months free access to BT Sport, after BT’s takeover of the

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What the future looks like: drones will hone your tennis game

Wimbledon is over and, with Andy Murray winning his nation’s biggest tennis event, millions across the country will be keen to emulate their homegrown hero over the next few weeks