Esports comes to the BBC in first of its kind deal

‘Big announcement,’ reads the first sentence of the BBC’s statement. And they’re not wrong. For the first time, the British

Aston Villa bring Hisense in as ‘technology partner’ to aid fan engagement push

Aston Villa have today announced that global consumer electronics brand Hisense as their first ‘technology partner’. They will help the

Big Data and Sport – Delving Deeper into the Statistics

Over the last few years, data has grown in importance, becoming vital in many different sports. Professional sport is now

AS Roma trial new Twitter League

AS Roma have proved recently they’re not shy when it comes to testing out fan engagement opportunities on digital. From

Esports Insider Forum Series: How can clubs can get involved with Esports

Last week saw the first in a regular series of events from Esports Insider, and they started off on a

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What has a year in podcasting taught you? An interview with Dan McLaren

Over the last year, Digital Sport founder Dan McLaren has been raking up the numbers on the Digital Sport Insiders

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Sports Media Fragmentation and Hacking The Game

This is a guest post by Will Pyne, Chief Creative Officer at Digital Media and Social Media Broadcaster, Brave Bison. Facebook has been tipped to win the rights to broadcast highlights of England cricket matches as part of a deal expected to generate more than £1bn. It’s also just been announced that Snapchat has won a global deal to share

Wake up Sport: Don’t skimp on the hype

This is a guest post by Aalina Tabani, Assistant Director of Marketing for UNLV Athletics. Follow her on Twitter & Instagram: @aaleenz We’ve seen it time and time again, the season looks promising, prospects are healthy, coaches rave about their squad depth and fans gear up for a season that’ll be different than all the rest. But what happens when