News

Adidas and Twitter team up to stream high school American Football

Sportswear brands aren’t usually involved in live-streaming content – but could this be the start of brand engagement with the broadcasting side of things?

Borussia Dortmund re-launch OTT platform BVB-TV with Sportradar

Borussia Dortmund launch new OTT platform with the help of Sportradar.

New app uses technology to cut down queues for in-stadium refreshments

SwipeStation aims to slash waiting times in stadiums for fans looking for a half-time drink.

Manchester United launch MUTV integration for streaming platforms

Manchester United ensure that fans won’t miss anything by integrating MUTV with four different streaming platforms.

Eleven Sports to show 2018 PGA Championship for free across multiple platforms

The live-streaming platform has added to another big sporting event to its portfolio – this time golf’s final major of the year.

Chelsea FC launch their new club app, the 5th Stand

Chelsea launch a new app to give fans behind the scenes content and overseas fans a chance to find like-minded people.

Endeavor Global Marketing acquires agency Clifford French

Endeavor Global Marketing acquire Clifford French.

Live-streaming no longer the elephant in the room as Premier League looks to crack down

Illegal streaming isn’t what rightsholders want to be thinking about when they sell rights to broadcasters, but it’s an issue to be taken seriously.

AS Roma are the first Serie A club to broadcast a game live on Twitter

There was a social media first this weekend as Roma streamed their own pre-season friendly live on Twitter.

Eleven Sports secures UK rights to Serie A to go alongside their La Liga coverage

Eleven Sports strikes another huge blow, securing exclusive UK Serie A rights for the next three seasons.