Opinion

European Rugby nations discuss pooling TV rights for a more lucrative deal

The European Rugby nations have held meetings to discuss pooling TV rights for the Six Nations and the Autumn Internationals in order to get a more lucrative deal.

PSG save their best social media performances for the Champions League too

Paris Saint-Germain’s social media team up their game for Champions League, just as their players do.

The potential of Blockchain with Hal Robson-Kanu

Ahead of his speaking appointment at SportsPro Live, Hal Robson-Kanu talks about the potential of blockchain technology.

Social Media lessons from a big sporting weekend

A look at the weekend’s sporting action and what we can learn from it.

What brands should know about engaging ‘Nex Gen’ fans on social media

New data from Media Chain shows how important social media is to the next generation of football fan, but also infers best practices.

Case Study: Is Basketball Champions League the fastest growing league in Europe?

The Basketball Champions League has seen impressive engagement growth in only its second season.

Is the FA Cup a waste of your time? Only if you still think of it as Celebrity Football

The FA Cup has lost its sheen but it’s time to think of it as a new and different product.

Digital Sport London – What tech startups in sport need to know

Digital Sport London’s January event covered sports technology, business and investment – but what did we learn from the evening?

How NFL teams celebrated and commiserated on social following Championship Sunday

After an epic Championship Sunday in the NFL, team social media accounts celebrated and commiserated with their fans.

Andy Murray and Marcelo Bielsa show honesty is the best policy on social media

Andy Murray and Marcelo Bielsa showed the sports world that honesty means more than saying the “right things” in the social media age.