Tag "PGA Tour"

PGA Tour launches an AR app which adds value to the fan experience

The PGA Tour’s new app shows where the future of AR has to go.

What the Premier League’s social media game can learn from the NBA and PGA Tour

The social media coverage that US sports and the PGA Tour provide is a lesson the Premier League should learn.

What Esports can learn from the global growth of other sports

At the Betting on Sports conference last week at London’s Olympia, Esports was firmly on the agenda. One of the interesting things about the nature of Esports compared to traditional

Amazon secures tennis in first major live sports deal outside of US

Amazon will be the ‘Prime’ destination for tennis fans from 2018 when the current deal with Sky comes to end according to The Guardian. In its first sports move outside

Making a once-a-year event relevant: The Open and year-round fan engagement

This week, one of sport’s oldest traditions tees off at Royal Birkdale, golf’s Open Championship: a huge undertaking over four days as organisers welcome the world of golf to the

Twitter’s new live streaming haul hints at the company’s strategy

Whereas on-demand content has started to become the new normal for most people when consuming entertainment, TV shows and films, there is clearly an ever-growing scramble from social media platforms

How does the PGA, players attract young fans? Social media, of course

Perhaps PGA golfer Grayson Murray said it best when he tweeted this out last month: Imagine if more guys from the PGA tour opened up on social media. Golf would

Monthly Podcast #2: January’s digital sport news & views with Niall Coen and Taylor Bloom

In the first monthly show of 2017, where we take a look at the campaigns, technology releases, trends and news that happened in the last month.

PGA Tour & Twitter strike exclusive content deal

The PGA Tour has announced plans to stream free tournament coverage on Twitter, with over 70 hours of competition across 31 tournaments exclusive to the platform. “Streaming PGA Tour Live programming to

Digital Sport’s Weekly Wash-up 08/04/2016 – Masters Edition

To celebrate one of the biggest golf events of the season, here’s a very special Masters Edition of our weekly wash-up. Bubba Waston launches his own emojis Just in time