Tag "NBA"

Facebook Flash is here and sports teams must capitalize

There are a few certainties in life: death, taxes, and an unending release cycle of Snapchat clones. Last week, Facebook unveiled its latest attempt in the form of Flash, less

Interview: Former VP Digital & Brand Strategy at Phoenix Suns, Jeramie McPeek

In our first international podcast recording, done almost seamlessly over Skype(!). Dan caught up with the former VP for Digital & Brand Strategy at the NBA team Phoenix Suns, Jeramie McPeek.

Facebook Live is driving the next wave of fan engagement

Jürgen Klinsmann’s announcement of the U.S. Men’s National Team roster for the next round of World Cup Qualifying last Sunday came with a number of interesting surprises. A handful of

Digital Sport’s Weekly Wash-Up

Kings own the Suns This week we had a late candidate for tweet of the year. NBA side Phoenix Suns were pretty excited about the start of the new season and their first

Digital Sport’s Weekly Wash-Up 23/09/16

Give Spurs’ social media man a medal! This was the week that the #PochettinoPose invaded social media feeds everywhere. The Tottenham manager appears to have constructed a signature stance for

Original NBA programming and exclusive video coming on Twitter and more

NBA and Twitter just announced an expanded content partnership that will bring exclusive original live programming and more video to Twitter, Vine and Periscope. The NBA, through its NBA Digital

USA Basketball reveals team via social

On Monday afternoon, USA Basketball revealed the 12 NBA players who will represent Team USA for the Rio Games in a subtle way using social media platforms. Instead of waiting

Sacramento Kings’ new arena to experiment with Virtual Reality

Scheduled to open up in October 2016 ahead of the Sacramento Kings NBA season, the Golden 1 Center in all its $507 million glory has been at the forefront of

Nike congratulate the Cavaliers with emotional “Worth the wait” ad

The Cleveland Cavaliers made history last night, coming back from a 3-1 deficit to bring home the city’s first major championship in over 50 years. On their third trip to

Digital Sport’s Weekly Wash-Up 17/06/2016

Sky to air 24 hour eSports channel Sky is set to launch a 24 hour eSports channel as part of its service to capitalise on the skyrocketing popularity of the