Tag "Marketing"
Twitter Competitions: What Works & Why
Rather than writing about how another footballer has got into trouble using Twitter or highlighting some new tech I thought its about time I wrote something that will hopefully help others out there and draw on my own experiences from the last few months.
Highlighted: ‘Facebook row’ tickets with the England Football Team
This week we’re highlighting the latest activation by The FA as they look to reward England fans ahead of the next game at Wembley (England v Holland).
Glasgow Rangers Launch Facebook and LinkedIn Pages
Yesterday saw the official launch of Glasgow Rangers FC’s official Facebook page, complete with a photo shoot to celebrate it. They have taken their time to enter into social media but it looks like they are going to take it very seriously.
The key ingredients for a great sports viral
A great look at the ingredients needed to make a sports video go viral. Guest post by Simon Hoskins (Earnest Agency)
The Future of Athletes on Digital? – James Haskell iPhone App
England International and former Stade Francais player James Haskell is someone who has taken to the new opportunities that social media and the world of apps has to offer enthusiastically. Here we look at his iPhone app and ask if it’s the future for athletes in digital.
How Social Media is Changing the Future of Sports Marketing
Should athletes be looking after their presence more? Are they do more damage to their futures by taking freedom of speech and forgetting common sense? The future of sports marketing is changing.
Marseille and adidas let fans pick Kit design to celebrate reaching 1m Facebook fans
The French Ligue 1 club promised their fans a special surprise if they could hit 1,000,000 Facebook likes on their official page. The Marseillais faithful did their job and as a reward for their loyalty the club revealed that they would let the fans pick the 2011-2012 kit.
Liverpool FC claim first with launch of new iPad game
The mobile team at Liverpool Football club say they have scored another digital first with the launch of an official iPad game.
FC Barcelona first club to pass 10m Facebook fans
Two of the worlds most famous clubs have now past the 10m milestone, Manchester United and Barcelona, with the fans of the Spanish outfit seeing their club past the post first.
Australian Open launches first Official Grand Slam iPad app
With the Australian Open kicking off in Melbourne as we speak I thought it would be great to see what the first major sporting event of the year has in store for us from a social media perspective. And here is one new element, the first iPad app for the tennis enthusiast.
