Tag "eSports"
Daily Digest: Rita Ora pairs up with UEFA and How Fortnite captured teens’ Hearts and Minds
Esports, music, Russia 2018 and F1 merchandising all on one page. Not a mix you’ll see very often, but here they are!
NBA 2K esports league kicks off in style with behind the scenes Twitter coverage
The NBA 2K eLeague has tipped off and the Twitter coverage gave us an interesting glimpse behind the scenes.
Daily Digest: Williams launch esports team and Eddie Hearn strikes $1bn deal with DAZN
Friday’s daily digest featuring news on Eddie Hearn and DAZN, Miami Dolphins making money out of Facebook Video and Williams F1 going into esports.
Sportego eLeague announce an eSports LAN event to take place in FC Twente’s De Grolsch Veste Stadium
Global eleagues, the Irish-based eSports company, have announced that the finals of the Sportego eLeague will take the form of a LAN event in the De Grolsh Veste Stadium
Why esports sponsorship is different from traditional sports
At Digital Sport London’s esports event, the panel looked at commercialisation in esports – and how it differs from the models we all know in traditional sports.
Daily Digest: Twitter dominates the news with raft of new partnership announcements
Today’s digest is all about Twitter, with the news about a raft of new shows to be launched on the platform from the likes of Formula 1, House of Highlights and much more.
Uncertainty about which games will be popular is a huge problem for esports
Esports isn’t just one sport but a whole host. And as the landscape changes all the time, who knows what’s going to be popular in a few years?
Why esports needs to market stories and situations to grow further
One of the things traditional sports does better than esports is marketing its situations and its stories – that’s what esports needs to do now.
NBA sign a deal with Twitch to broadcast every NBA 2K esports league game
NBA partners with Twitch to broadcast every esports game from the rights holder’s esports league.
UEFA announces end of Konami partnership paving the way for FIFA 18 esports involvement
UEFA has announced that its agreement with Pro Evolution Soccer maker Konami will come to an end, fuelling speculation that FIFA will soon have the rights to reproduce the Champions and Europa Leagues in its game titles.
