News

La Liga’s enlists technology to boost TV audiences around the world

Sunlight issues and full stadiums are on the agenda as La Liga attempts to set itself apart from the rest.

Paris 2024 proposes Breakdancing to schedule and opens Games up to fans

The surprise inclusion is the talk of the Games so far, but giving fans around the world the ability to get involved beyond watching on TV could be a game changer.

Bayern Munich CEO calls on UEFA to bring Champions League games back to German Free to Air

The CEO of the German football giants believes that the country’s ‘different’ football culture explains sharp decline in viewing figures after the Champions League went behind a paywall.

Goal and Twitter agree a deal to stream Champions League knockout games in Asia

Twitter and Goal will stream Champions League knockout games live on the social media platform in South East Asia after the two parties struck a deal.

UEFA launches Champions League profile on WeChat to boost Chinese engagement

The Champions League is followed worldwide and UEFA is seeking to capitalise on that by increasing its digital presence in China.

Barcelona and La Liga reaffirm commitment to play games outside of Spain

La Liga and Barcelona appear committed to reigniting the plan to take a competitive game from the Spanish top flight outside of the country for the first time.

Eleven Sports reaches distribution deal with Portugal’s major TV networks

Eleven Sports secures deal to be shown on TV in Portugal, in a move that it has been trying to make in the UK too.

BeIN Sports opts not to renew with F1 in MENA, citing piracy as the main reason

Piracy is a hot topic at the moment, and BeIN Sports is taking a stand against it by choosing its rights deals carefully.

BetConstruct Revealed as Sports Technology Awards Group’s Global Betting Partner

The Sports Technology Awards partners with Bet Construct ahead of this year’s awards.

Rory McIlroy partners with NBC Sports to launch new OTT service Golfpass

Rory McIlroy has partnered with NBC Sports to launch a new OTT product for golf fans – and will also co-host a new podcast.