Football

La Liga launches Weibo profiles for its clubs and will help them to grow in China

La Liga to give its clubs significant social media help to grow their fan base in China.

Bayern Munich CEO calls on UEFA to bring Champions League games back to German Free to Air

The CEO of the German football giants believes that the country’s ‘different’ football culture explains sharp decline in viewing figures after the Champions League went behind a paywall.

UEFA launches Champions League profile on WeChat to boost Chinese engagement

The Champions League is followed worldwide and UEFA is seeking to capitalise on that by increasing its digital presence in China.

Barcelona and La Liga reaffirm commitment to play games outside of Spain

La Liga and Barcelona appear committed to reigniting the plan to take a competitive game from the Spanish top flight outside of the country for the first time.

PSG save their best social media performances for the Champions League too

Paris Saint-Germain’s social media team up their game for Champions League, just as their players do.

Eleven Sports reaches distribution deal with Portugal’s major TV networks

Eleven Sports secures deal to be shown on TV in Portugal, in a move that it has been trying to make in the UK too.

The potential of Blockchain with Hal Robson-Kanu

Ahead of his speaking appointment at SportsPro Live, Hal Robson-Kanu talks about the potential of blockchain technology.

Eleven Sports will keep La Liga rights but loses Serie A and Eredivisie to Premier Sports

Eleven Sports will continue to broadcast La Liga in the UK with the intention to continue into next season, but sheds Serie A and Eredivisie rights.

Is the FA Cup a waste of your time? Only if you still think of it as Celebrity Football

The FA Cup has lost its sheen but it’s time to think of it as a new and different product.

Andy Murray and Marcelo Bielsa show honesty is the best policy on social media

Andy Murray and Marcelo Bielsa showed the sports world that honesty means more than saying the “right things” in the social media age.