Football

Premier League clubs still planning to finish the season

In a meeting that took place on Friday 17 April, Premier League clubs remained unanimous in their desire to complete the 2019-2020 campaign. However, the issue about completing the season

Footy Addicts: The social platform enabling grassroots football for everyone

This article was provided by Footy Addicts Picture it, a cold winter’s night at Haggerston Park in East London, the air is so crisp it creates a puff of smoke

January’s Best Branded Football Campaigns

This series, in partnership with Snack Media, will look at the best branded football campaigns from advertising to social media on a monthly basis, as Digital Sport evaluates how the

Barcelona launch new digital strategy set to improve understanding of their fanbase

FC Barcelona have launched a new digital strategy which uses data to better understand their global fans, changing consumer habits, and improve the offers of tailored products and services. The

The top takeaways from our Euro 2020 event

Our star-studded panel of Jim Lucas (Managing Editor at the FA), Chris Bryant (Head of Tournament Delivery Euro 2020 & 2021) & Barry Flanigan (Chief Product Officer at COPA90) had

Introducing our first panellist for our Euro 2020 event: The FA’s Jim Lucas

On the 28th January, Digital Sport will be hosting our first event of the decade, looking at Euro 2020 and the digital challenges it faces in this unique year as

Eleven Sports secures Super Cup rights in Poland & Portugal

ELEVEN SPORTS will bring live and exclusive coverage of the Spanish Super Cup to fans in Poland and Portugal this week. The tournament will see Barcelona, Real Madrid, Atletico Madrid

Liverpool announce Nike kit deal commencing this summer

European champions and current Premier League champions-elect Liverpool will wear the infamous Nike ‘tick’ on the their jerseys as of this summer after agreeing a lucrative multi-year kit deal with

Benfica launch innovative OTT platform

Benfica has become the first club in Portugal and one of the first in the world to launch a digital video platform featuring exclusive content produced daily for its fans. The

The ‘Decade Challenge’ trend has footballers reflecting, but was this a missed opportunity for marketers?

Social Media trends can pick up pace very quickly, especially if a celebrity gets involved and begins to engage with the public with their own contributions. As we ended the