Football

What the Premier League can learn from Ligue 1 ahead of big fixture annoucement

Ligue 1’s fixture announcement on Twitter was innovative and informative. What will the Premier League do for its big reveal?

How football clubs are supporting their stars off at the World Cup

A look at how the biggest club sides are dealing with no longer being top dog during the World Cup.

Man United and Bayern Munich announce friendly game with a Twitter spat

Man United and Bayern Munich social media beef could be more interesting than their friendly game in August.

The method in the Roma Twitter madness

AS Roma may not match the wackiness of their summer of madness last year, but there’s no doubt they’re getting even more daring on Twitter.

Premier League to have a winter break but proposal leaves little room for innovation

Premier League’s winter break poses a smart compromise to see players get a rest but to keep the show on the road for fans – but it leaves little room for innovation where other leagues can take advantage.

Christian Fuchs launches his own esports team, NoFuchsGiven

Leicester City title winner Christian Fuchs launches new esports team to go alongside his clothing brand, and cements his brand’s place at the heart of the football, gaming and fashion intersection.

You’ll Never Watch Alone – How football fan behaviour is changing and what it means for brands

On the back of the Champions League final, YouTube shows why it’s such a popular resource for football fans.

FIFA World Cup social media accounts gear up for the main event

A look at how the FIFA World Cup social media accounts are gearing up to the big kick off next week.

Only the start: Amazon picks up Premier League rights hinting at more upheaval

Amazon picks up rights to Premier League games as fragmentation increases for football fans in the UK.