Digital Sport Exclusive
Liverpool, Manchester City and Roma show clubs are creating a wealth of their own content
The content on the websites of Roma, Liverpool and Manchester City shows how much stock football clubs are putting into creating their own content – and a wealth of different kinds.
NBA team up with NextVR to bring Cleveland Cavaliers v Golden State Warriors highlights to virtual reality
NextVR to show highlights of the NBA finals in virtual reality.
Live coverage on social media – what cricket can learn from golf
Covering slower sports on social media is hard, but this summer cricket can learn a lot from golf.
Did Roma just kill off the Twitter transfer video announcement?
Roma’s latest transfer video puts an end to the transfer video frenzy before the summer begins.
This week on social: AS Roma, England and a marketing fail
The good, the bad and the crazy take centre stage this week on social media.
What Ligue 1’s bumper media rights deal means for the rest of Europe
Ligue 1’s new media rights deal will shoot French football up the ladder of most lucrative leagues in Europe – but what does this mean for the rest of football?
How Liverpool keeper Karius has benefitted from Champions League howlers
Loris Karius has grown his social media following by over 1m in just three days – proving the old mantra that no press is bad press.
Capital One’s sponsorship of the Washington Capitals shows how brands should get involved
Sponsorship of a sports team can be a vague business, especially if a brand has no natural link to sport. But Capital One are showing how it can be done.
Raheem Sterling furore is the anatomy of a modern social media storm
Furore over Raheem Sterling’s newest tattoo exposes the anatomy of a modern phenomenon that isn’t going away any time soon.
Social media is a blessing and a curse for Liverpool’s tearful scapegoat
Liverpool’s Champions League final heartbreak showed up the blessing and the curse of social media on an unforgiving night.
