Posts From James Bayliss
December’s Best Branded Football Campaigns
This series, in partnership with Snack Media, will look at the best branded football campaigns from advertising to social media on a monthly basis as Digital Sport evaluates how the
Benfica launch innovative OTT platform
Benfica has become the first club in Portugal and one of the first in the world to launch a digital video platform featuring exclusive content produced daily for its fans. The
The ‘Decade Challenge’ trend has footballers reflecting, but was this a missed opportunity for marketers?
Social Media trends can pick up pace very quickly, especially if a celebrity gets involved and begins to engage with the public with their own contributions. As we ended the
Major Events International are hosting the International Federations Summit in January 2020
On the 12th/ 13th February, Major Events International (MEI) will be bringing together International Federations and a delegation of best of breed industry suppliers for their 3rd annual International Federations
Basketball Africa League Unveils Official Logo
New Logo Celebrates League’s Pan-African Footprint, Africa’s Diversity and Continent’s Rich Basketball Heritage The Basketball Africa League (BAL), a new professional league featuring 12 club teams from across Africa and
Commercial Director of Huddersfield Town Sean Jarvis: the story behind the Paddy Power kit launch
Image credit goes to Ashley Dunsford-Tagg In the summer of 2019, I was fooled, and I think many in the footballing world were too. Huddersfield Town and Paddy Power attempted,
Understanding the logistics of Euro 2020 ahead of Digital Sport’s January event
By Michael Constanti To kick-off the new decade, Digital Sport are hosting an event to showcase how the Euro’s will use digital and technology to overcome the challenges of a
Sportradar Signs Exclusive Multi-Year Partnership with Korea Professional Football League
This exclusive global media rights and strategic consultation deal will see Sportradar position itself with the Korea Professional Football League to support its efforts in widening its global reach. 16
The Barmy Army partners with Snack Media to develop, grow and monetise its website and digital channels
Digital sports content, engagement and monetisation experts, Snack Media, today announced their new commercial partnership with the Barmy Army – the world’s largest cricket supporters club. Snack Media will be
November’s top 5 Best Branded Football Content Campaigns
This series, in partnership with Snack Media, will look at the best branded football campaigns from advertising to social media on a monthly basis as Digital Sport evaluates how the
