Archive

Bayern Munich players test fans in club’s new live-stream Christmas quizzes

FC Bayern’s latest digital innovation includes enlisting players to play quizmaster in a new live-stream quiz product.

Gfinity enlists Barry Davies to lend an iconic voice to FIFA 19 in social media video

The Gfinity Elite Series Final took place on Friday, with Barry Davies featuring to provide a snippet of nostalgic commentary.

Chelsea enlist Gianfranco Zola to front the search for new FIFA 19 player

Chelsea launch search for a new gamer to be the club’s representative for the ePremier League.

British Cycling partners with Zwift to launch first British eRacing Championship

British Cycling partners with Zwift to launch the inaugural eRacing British Championship next year.

Influencer marketing is the answer for authentic and memorable campaigns

This is a guest post by Tunde Salau, Co-founder, AI-driven Influencer Marketing platform Vensy. “Authenticity is crucial to continued loyalty from fickle audiences,” says Ashley Deibert of Forbes Magazine. She

Pinsent Masons’ Annual Sport Forum: Some talking points for digital disruption

At Pinsent Masons Annual Sports Forum, innovation and progress was on the agenda.

The Future of Esports as a Stadium Sport

As esports grows, its special requirements will need to be met: stadiums that can host top esports tournaments will need to be built.

Eleven Sports to launch “world first” Watch Together product

Eleven Sports launches a new product allowing fans to watch games together over an internet connection.

OTRO’s launch adds another platform to the crossroads of sport and culture

OTRO’s launch brings a yet another new player into a crowded marketplace – but is the crossroads of football and culture a winning niche?