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How the sporting world is saying goodbye to Kobe
Five months after announcing his retirement from the NBA, superstar Kobe Bryant is living his last minutes as a professional before his final game on Wednesday night at Los Angeles’
Continental Tyres launch EURO 2016 campaign
Official tyre sponsor of the 2016 EUROs has launched an online campaign enabling fans to virtually drive to the Stade de France from their home. Aimed at allowing fans to
Detroit Pistons send fans live scores via email
NBA’s Detroit Pistons are now updating fans with live match scores via an email that changes in real-time. Palace Sports and Entertainment, the company that owns the team, has launched this activation in
Leicester City FC’s digital evolution
Leicester City Football Club has experienced a meteoric rise in its digital following on the back of a club-changing season which will see them play in the Champions League next year for
Digital Sport’s Weekly Wash-up 08/04/2016 – Masters Edition
To celebrate one of the biggest golf events of the season, here’s a very special Masters Edition of our weekly wash-up. Bubba Waston launches his own emojis Just in time
Saints team up with Twitter to send live alerts to fans
Southampton Football Club will become the first sports club in the UK to alert its fans to real-time events via Twitter’s direct messaging service. After working closely with the social
Nissan launches selfie challenge to take fans to the UCL final
UEFA Champions League partner, Nissan, has launched its latest digital marketing activation of the season named “#TakeMeToMilan”, offering a trip to the final in Milan to 25 fans. As part of
Yahoo Sports will now live stream MLB games
Yahoo will live stream Major League Baseball (MLB) games each day completely free of charge on its sports news website Yahoo Sports under new deal signed with the league. In