Tag "twitter"

England’s official Twitter account mirrors the rollercoaster fan experience

England’s official Twitter account takes fans through the highs and lows of an ultimately heartbreaking night.

It’s Coming Home – the evolution of a movement as England reach the semis

Is it Coming Home? Richard Johnson analyses World Cup fever and how England fans have taken to the tournament on social media.

How digital media allowed West Ham to own the content around their new signing

How the signing of Jack Wilshere allowed West Ham’s digital team to create tonnes of content across all mediums.

West Ham and Newcastle use World Cup rest day to steal football’s spotlight

As the World Cup’s lull gives clubs the opportunity to take the limelight again, Newcastle and West Ham duly oblige.

For casual observers and ardent fans alike: Previewing the Tour de France on Twitter

How the official Twitter account of the Tour de France has to keep ardent fans and casual observers alike happy for the next three weeks.

MotoGP and Grabyo show the effects of a considered social media video strategy

MotoGP’s success with Grabyo and social media video shows rightsholders must understand there are two prongs of attack.

NFL UK has a big week on Twitter as stars come to town

It was a big week for the NFL in the UK as big stars came to London.

England’s players fall well behind World Cup rivals on social media

England’s World Cup team lags behind its rivals when it comes to social media prowess.

FIFA’s fan-led reporters shows why this World Cup is different to the others

Fan interaction and the explosion of content is what will make this World Cup different to all the others.

Brighton cover Premier League fixture announcements in bizarre fashion

The Premier League fixture announcement took up the attention of most football fans on Thursday morning as they learned who their clubs were going to be playing and when next