Tag "social media"

How could David Haye utilise social media?

David Haye has the world at his feet. He doesn’t struggle to get coverage and let’s be honest, he’s doing just fine without social media, but, I feel if Haye was to utilise the tools at his disposal he could become one of the world’s biggest sports stars.

Sport & New Media – a new conference for a new world?

Now that the dust has settled and we go about our daily business after the first ‘Sport & New Media Conference’ in Manchester. I have been staring at my notes from the day, lots of facts and figures taken down from presentations given by Ben Gallop from the BBC, Andrew Croker from Perform, Andy Smith from BUCS, Alastair Hill from comScore and Ben/Phil from Made By Fudge

When Twitter takes over…TwitGP

A resourceful group of MotoGP fans, fronted by Gadget Show presenter Suzi Perry, failed to let the Eyjafjallajökull volcano put a cloud over the cancelled Japanese MotoGP race last weekend. Instead, they turned to the power of Twitter to establish the world’s first ever virtual race, #TwitGP.

Sports Networking Event (Preston)

Thursday 22nd April was an important day for me and The UK Sports Network as it saw the inaugural sports networking evening taking place at UCLan in Preston. With about 35 local sports industry professionals coming together for an evening of networking and a presentation from social networking expert and MMU senior lecturer Jeff McCarthy.

SportBusiness Group Sport & New Media Conference

It has been a novel feeling this last couple of weeks with the UKSN site being seen as a viable press source with an invite to the Puma Media Launch last Tuesday and this week seems me attend the SportBusiness Group Sport & New Media Conference in Manchester.

Social video brings fans closer to brands

“Of all the amazing new technologies that are opening up possibilities to communicate and connect in the digital space, video is the one that holds the most promise” (Valeria Maltoni – Conversation Agent)

Andrey Arsharvin – Right Approach to Social Media, Wrong Tools

For non-football fans, Andrey Arshavin is Russia’s most talented and flamboyant player, currently plying his trade with Arsenal. His talents on the pitch are there for all to see but a recent article in the Evening Standard highlighted his willingness to engage with his fans in a far more personal and human way than many (if not all) of his Premier League counterparts.

Interview with Lewis Howes, founder of Sportsnetworker.com and author of LinkedWorking

Daniel McLaren interviews author and social media pioneer Lewis Howes about his journey, his new book and social media in sport.

The Boat Race: A Social Media opportunity floating away

One of the finest traditions in sport takes place this weekend, but if you spend most of your time on Social Network sites you may not even know. Rick Liebling looks at an opportunity missed this weekend.

The Limits of Social Media

What are the limitations as well as the benefits of Social Media within sport? Mark Segal looks into arguments on both sides about the ‘have to be on’ medium.