Tag "Lionel Messi"
Barcelona use win over Chelsea to show the power of their Twitter account
FC Barcelona’s win over Chelsea shows how well football clubs can offer brands exposure on social media during games.
Nike marks 20 years of making kits for FC Barcelona
Nike has been making kits for Barcelona for 20 years. It now has a heritage of its own when it comes to football kits.
FC Barcelona become the latest club to give their fans interactive video content
FC Barcelona follow AS Roma in offering their fans interactive videos.
Lionel Messi’s Adidas ad has a familiar link to last summer’s football madness
Lionel Messi stars in an Adidas ad which evokes memories of football’s transfer announcement craze of last summer.
Instagram’s continued growth shows it’s surpassing Twitter, and everyone has to react
It’s hard to pinpoint it. The growth of social media platforms is something akin to hair growth: you only know it’s happened when it’s time to get it cut. There
Neymar to PSG: Why was social media engagement so different on Instagram, Facebook and Twitter?
Since Real Madrid lifted the Champions League trophy aloft in Cardiff at the beginning of June, only one event has captivated the world of football. In fact, the transfer of
Barcelona’s 50m Instagram followers: Will the others ever catch up?
Spanish football giants FC Barcelona have become the first football club to reach 50m followers on social media platform Instagram. ???? We are now 5️⃣0️⃣ million fans on https://t.co/YlIW7rNkri ????
Neymar: the marketer footballer who reaches new levels of influence
Whatever you think the definition of a football is, you probably have to change it these days. And whatever you think makes a player valuable, change that too. Men like
The top most-followed footballers on social media is a surprising list
When it comes to footballers on social media, there seems to be a new gaffe of some kind making the news every week. Now and then, there’s something good to
La Liga’s treatment of Barcelona raises questions about the integrity of rights holders
Barcelona v Valencia at Mestalla. The game had been scintillating and even, 2-2 in the final minute. But a penalty in the dying seconds gave Lionel Messi the chance to
