Tag "Football"

West Ham’s social media accounts at it again when another social media faux pas

They did it again. There was backlash of utterly inevitable proportions this week when West Ham’s Twitter account got involved with National Poetry Day. There was a predictable reaction from

Sports publishers are the leading lights on social media – and now the stats prove it

If you thought that sport was just a distraction for most people, an unimportant flight of fancy for the free time between work and more important social adventures, then you’ve

Biggest clubs in the world on board for Dugout

A selection of leading clubs from Europe and the rest of the world, as well as top footballers, will all be involved in a new digital football platform called Dugout. The

Manchester City to bring fans Premier League football in VR

Is the world ready for VR? It’s beginning to look like it might have to be. Manchester City are a club who are often at the forefront of bringing digital

Dutch Football Association in novel new way to deal with hooligans

In Holland, a novel way to prevent known hooligans from entering football stadiums looks set to get the green light from the Dutch Football Association, the KNVB. The KNVB has

Man City in groundbreaking new robotics partnership

Over the last few years, football has been catching up with the technology curve. For a sport that is so popular around the world, it often lags behind other sports

Digital Sport’s Weekly Wash-Up 9/11/16

Copa90 and Bleacher Report to produce weekly Snapchat show Digital football network Copa90 have partnered with Bleacher Report to produce a weekly football show on Snapchat. James Grigg, director of global operations

Five things we learned from Sports Industry Breakfast Club – eSports

As one of the fastest growing areas in the sports and marketing industries at the moment, it’s probably time we started taking a serious look at the eSports landscape. This

NFL experiment with influencers to grow audience in the UK

Over the past few years, British audiences have begun to hear more and more about American football. From Sky Sports, Channel 4 and the BBC showing live games to a

Bayern Munich’s expansion into the US market is the smart way to success

German football club Bayern Munich seems to be the latest team looking to expand into the sport’s two emerging markets: China and the USA. And it’s the US in particular where Munich