Tag "digital sport"

Interview: Peter Fitzboydon, Chief Executive at London Sport, on harnessing tech to get 1m more people active

Dan recently represented DigitalSport.co on a panel at London Sport’s 2.0 event at the BFI IMAX theatre in London and afterwards sat down with their Chief Executive, and self-professed data and tech geek, Peter Fitzboyden, to talk digital & sport.

Interview: James Grigg, International Operations at Bleacher Report

Dan caught up with Director of International Operations at Bleacher Report and talked about his startup career at Fanatix, the importance of Snapchat to BR’s plans and the challenges for growing the brand in the UK.

Interview: Sports Technology Awards founder Rebecca Hopkins

New podcast with Rebecca Hopkins, the founder of The Sports Technology Awards and ENS PR Ltd

The secret behind sports sponsorship management

Sponsorship spending is increasing year over year. As IEG recently pointed out, sponsorship is predicted to reach US $60 billion by the end of 2016 – the majority of which

Dark Horses to join cricket’s end of season party at The Oval

Recently launched sports marketing agency, Dark Horses, has confirmed its appointment by Yorkshire Tea for its brand sponsorship of the Tea20 Charity Cricket Challenge at The Kia Oval this evening (Thursday 22nd September).

Take off for Drone Racing as Sky invest $1m

Sky has announced an investment of $1m to deliver live drone racing to its UK viewers. The broadcaster’s partnership with the Drone Racing League (DRL) will include ten one-hour episodes on

Snapchat to launch Paralympic Live Story

Snapchat struck Olympic gold when over 50m people watched the Games on the platform, with broadcasters including NBC and the BBC using the app to reach a millennial audience. They

Digital Sport’s Weekly Wash-Up 9/11/16

Copa90 and Bleacher Report to produce weekly Snapchat show Digital football network Copa90 have partnered with Bleacher Report to produce a weekly football show on Snapchat. James Grigg, director of global operations

PODCAST #3: James Campbell on working at Williams & Mercedes, starting his own agency and an exciting future for F1

James Campbell is former Digital Manager at Formula 1 heavyweights Williams and Mercedes. He joined the German giants operation just as Toto Wolff, Lewis Hamilton and Niko Rosberg got together to start dominating the sport.

Eurosport shoots first ever 360° VR film during a competitive cycling race

Eurosport have released the first ever 360° VR film shot during a competitive cycling race. The footage was captured on South African National Champion Jaco Venter’s Dimension Data bike during stage 10