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Barney Francis bets on WePlay – Ex-Sky Sports boss appointed as strategic advisor to specialist performance-driven sports marketing agency

Barney Francis, long-time former managing director of Sky Sports has been appointed to the Advisory Board of WePlay, the fast-growing, first-of-its-kind, performance marketing agency for the sports industry. The TV

How Sport Enthusiasts Can Turn Their Passions Into Successful Ventures

By Matt Hayes, Europe’s most well-known angler The online world can be an intimidating space for any sportsperson, professional or amateur. The need (and expectation) to engage with fans online and

F1 Enjoys Viewership Surge as 20.7 Million Tune into Spanish Grand Prix

This article was provided by Nielsen Sports Spanish Grand Prix race audience was 20.7 million worldwide, +14% on last year 2.9 million viewers in the UK, +27.9% on last season’s race

Aser Ventures Launches New Streaming Platform LIVENow

This article was provided by Aser Ventures LIVENow to offer flexible access to best LIVE entertainment & events Global investment platform Aser Ventures has officially launched its new streaming platform

The Virtual Pavilion Pass Every Cricket Fan Wants, Launched by Engage Digital Partners

This article was provided by Engage Digital Partners The Players’ Lounge, ‘the second home of cricket’, created by Engage Digital Partners, debuted on Friday (7 August 2020). The behind the

Tennis Champion and Entrepreneur Maria Sharapova Invests in Global Tech Wellness Brand Therabody, Joining the Company as a Strategic Advisor

This article was provided by Therabody Therabody™, formerly known as Theragun®, the global leader in tech wellness and percussive massage therapy, officially announced today that tennis champion and entrepreneur Maria

LiveScore Announces Expanded Rights for its 2020-21 Free-To-Air Football Service After Achieving Half a Million Viewers Since June

This article was provided by LiveScore Confirmed leagues available for live streaming to include Serie A, Primeira Liga, Eredivisie and the Chinese Super League alongside a host of global competitions.

Virtual Event Uptake Soars During Lockdown

This article was provided by Threshold Sports Participation numbers provided by events company Threshold Sports have given an insight into the high demand for virtual events in lockdown. The inaugural

Hamilton the king on the track, but which Brits are stepping up their game on social media?

This article was provided by Nielsen Sports While Lewis Hamilton remains the greatest driver of our era, three young British drivers are battling off-track to win over the next generation

Heineken® ‘Painted’ Portugal Green to launch the UEFA Champions League action in Lisbon

This article was provided by Heineken Lisbon, 6 August 2020. The wait is over. The UEFA Champions League is back and, to celebrate its return, Heineken® has symbolically ‘painted’ the