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Why Recognising Culture Clashes is Important when Communicating through Sport

by Joshua Jibulu, Creative at Vensy Famously, a South African icon once said that “sport has the power to inspire. It has the power to unite in a way that

Heineken® 0.0% partners with UEFA Europa League

Amsterdam, 3rd August 2020: HEINEKEN today announces its flagship non-alcoholic beer brand, Heineken® 0.0%, will take over the sponsorship of the UEFA Europa League competition when the tournament resumes on 5th August 2020. The

Lewis Wiltshire Appointed CEO of Mailman EMEA & Seven League as Mailman Group Ramps Up Global Ambitions

This article was provided by Seven League Lewis Wiltshire, former Twitter head of sport and BBC Sport editor, has been appointed as the new CEO of Mailman EMEA and Seven

Update from Ferrari on the Theatrical Release of their F1 2020 Car

This article was provided by Melissa Calvert Formula 1 has fans and following from all over the world. Many people simply get sucked into Formula 1 while following popular car

Interview: Nielsen Sports’ Spencer Nolan Discusses Covid-19’s Impact on Sport Media Rights and the Commercial Sport Landscape

Digital Sport’s Rupert Pratt and Thomas Smith recently sat down with Nielsen Sports Managing Director for the UK & Ireland, Spencer Nolan, to discuss Covid-19’s impact on sport media rights

What Traditional Sports and Individual Athletes Will Have Learned From Esports

This article was provided by Nielsen Sports How traditional sports and associated brands will continue to use esports to engage with fans and TV audiences Esports are receiving a significant

CSM Develop New Animated Series For AIA’s #FootballforLife Program

This article was provided by CSM CSM continue to develop AIA’s Tottenham Hotspur Football Club sponsorship with their coaching team showing fans how to train like the pros in new

Comcast NBCUniversal’s SportsTech postponed to spring of 2021 – New application deadline August 15, 2020

This article was provided by Comcast In January of 2020, Comcast NBCUniversal announced the launch of SportsTech, a global accelerator for sports technology start-ups. This unique international partnership combines Comcast NBCUniversal, one

Eleven Sports and Mediapro Join Forces on International Projects

This article was provided by Eleven Sports Eleven Sports and the Spanish multimedia company Mediapro will join forces on a series of strategic international projects to support the growth of

Sportal365 Agrees Deal with LiveScore, Seeing the World-Leading Sports Updates and Streaming-Services Provider Deploy Innovative New Editorial Content Platform

This article was provided by Sportal365 and LiveScore Sportal365 is delighted to announce an exciting new deal with LiveScore, one of the world’s leading real-time sports updates and streaming service