FA to leave Cup Final design up to ‘Instagrammers’

Are you a common ‘Instagrammer’ at football games? If not, then you’ll want to be with the Football Association’s announcements that the tickets for the FA Cup Final will include a photo taken by a fan on Instagram at a FA Cup game during the 2015/16 season.

In an initiative that is truly the sign of the times, the photo will be chosen between the first round and the semi-finals and will be incorporated into the design of tickets for the Final, which takes place in May.

It is a big step forward for English football with the FA Cup Final one of the most important dates in the sporting calendar. And with only just over 90,000 tickets printed for the match which will be staged at Wembley, it is a unique chance for fans to become a unique part of football history.

To enter the competition, all fans have to do is share a photo taken at an FA Cup game using the official hashtag of the tournament #EmiratesFACup

In addition to giving ‘Instagrammers’ the chance to determine the ticket design, the FA will also be giving them the chance to be officially accredited photographers for FA Cup matches.

To launch the competition, the FA took Famous Instagrammer Emmanuel Cole to the round one FA Cup tie between Leyton Orient and Staines Town. And he said that the initiative will give a great indication of how much the FA Cup means to the fans.

“The Emirates FA Cup is one of this country’s finest traditions”, he said.

“From a photographic perspective, it is full of incredibly rich content – the twists and turns, the players’ glory and despair and the fans emotions all come together to showcase the unique adventures of the competition. For a fan to have their photo featured on the ticket design for this season’s Final is an amazing opportunity to showcase the competition’s importance to the fans.”

About author

Matt Tewhatu
Matt Tewhatu 155 posts

Matt is the editor of Digital Sport and Chief of Snack Media's rugby division and has a journalistic background both here in UK, Australia and in his native New Zealand. Follow him on Twitter @mtewhatu

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