Posts From Lewis Catto
The World Cup must act as a catalyst for women’s football to turn casual fans into passionate ones
The next step for women’s football is to turn casual interest in the World Cup into fans of the Women’s Super League.
Is BT Sport’s approach to the Champions League final really the future of sports broadcasting?
BT will make the Champions League final available in almost every conceivable platform – except traditional linear TV for the most part.
Salford City: The most interesting football proposition for brands this summer?
Salford City’s promotion to the Football League makes them one of the most interesting propositions outside of the top tier for brands looking to gain reach in the sport.
