Tag "Rugby"
New Matchday app from O2 brings England rugby fans even closer to Twickenham
O2, sponsor of the RFU and England Rugby this week announced the launch of O2 Matchday, a new free app featuring Ref!Link that brings all the thrills and spills of England rugby action live from Twickenham, directly to fans’ phones across the UK
RFU launches the IBM TryTracker
New Official Analytics Partner for the RFU, IBM will be providing fans with real-time insights into the game, including information about individual performance by players: welcome the IBM TryTracker
RFU launch #fansfortress ahead of 6 Nations opener
Ahead of the first 6 Nations Rugby matches this weekend, the RFU have launched a great online/offline Twitter initiative to get fans engaged and excited
The Year of the Social Hub
Two of the biggest sports bodies in Australia have released ‘Social Hubs’ in time for their Finals this year. Is this a trend for more sports events around the world?
Changing The Way We Watch Rugby – And Use Facebook
Watching rugby these days, sports fans are likely to have more than just the remote in one hand and a cold beverage in the other. Making a regular appearance at match time are digital devices – laptops, smartphones, tablets…
London Wasps Promote Twitter at Twickenham Double Header
We have seen a trend in recent months for teams to show Twitter handles on shirts but this tends to be for one off PR stunts rather than a commitment to build up a follower base over a period of time. Here Wasps are just doing just that…
Cool Job Alert: Social Media Manager at RFU
The Rugby Football Union have today started their search for a Social Media Manager to help deliver on the already good progress they have made. This is a fantastic opportunity for a sports (especially rugby) fan working in the digital industry to make the step up in their career.
Leeds Rhinos Twitter shirts campaign a success
Reigning Super League champions Leeds Rhinos have hailed their innovative marketing campaign which involved players replacing the names on their shirts with their Twitter handles as a massive success.
Leeds Rhinos make history with Twitter shirts
Leeds Rhinos became the first rugby team to use Twitter handles on their shirts instead of their player’s names on Friday night.
The Australian Rugby Union’s Social Media Plans for 2012 Revealed
After a successful Facebook campaign in 2011, the ARU are building upon it to reward Wallabies fans even more this year
